Intelligence

Channel growth, explained for the people who fund it, run it and depend on it.

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ML Group Intelligence is a working library for technology vendors, distributors and partners. Each guide answers one commercial question in full — how marketing development funds should compound, why generic content fails in AI search, how partner demand actually gets built — drawn from more than 25 years across every side of the technology channel.

These are not opinion posts. They are reference guides, updated as the market moves, written to be useful when you are making a real decision about where channel investment should go.

Marketing Development Funds (MDF): how to make channel investment compound

The complete guide to what MDF is, how it is really used, and how to turn channel funding into demand and authority that keep producing value after the campaign ends.

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